With the arrival of the new year, Lexus Korea is releasing a limited number of 150 units of the 2024 ES 300h F SPORT Design Package, adding a sporty touch to the ES 300h.
The ES 300h has been Lexus’s bestselling model since its launch in South Korea in 2012, known for its comfortable driving experience, high fuel efficiency, and eco-friendly hybrid powertrain, gaining consistent popularity among various customers. In 2023, it was named ‘Car of the Year’ for the fourth consecutive time in the ‘2023 Annual Automotive Planning Survey’ conducted by consumer research agency Consumer Insight.
The newly released 2024 ES 300h F SPORT Design Package introduces a new trim that features exclusive design elements such as a mesh-type spindle grille, 19-inch wheels finished in black, and F badges, allowing drivers to feel the sportiness. Sales begin on January 8, with a price of 63.6 million won (including VAT, 5% individual consumption tax applied).
Executive Director Kang Dae-hwan of Lexus Korea stated, “We are excited to introduce the 2024 ES 300h F SPORT Design Package to bring the spirit of ‘F,’ which stands for the high-performance models born at Fuji Speedway, to a broader audience,” adding, “Lexus Korea will continue to prioritize customer satisfaction and strive to offer a diverse range of options that cater to various lifestyles for our domestic customers.”
Contact: Lee Sang-jin daedusj@autodiary.kr