Kia is launching the exclusive ‘Good Morning’ financing program for the Morning to ease the burden of car purchases for customers in South Korea.
The ‘Good Morning’ financing program is the first in the industry to apply the Bank of Korea’s standard interest rate as the financing rate for Morning purchases.
Through this promotion, individual and small business owners who contract for the Morning can benefit from the Bank of Korea’s standard interest rate, which applies on the first day of the vehicle’s release month, for the duration of the financing period (choosing between 12/24/36 months). (*Note: Payment of over 10% of the principal with Hyundai M-series credit card is required. If there are changes in the Bank of Korea’s interest rate mid-month, it will be reflected in the next month’s rate.)
For instance, if the Morning is released in January, the financing rate applied will be the Bank of Korea’s rate of 3.25% as of the 1st.
Kia expects that the launch of the ‘Good Morning’ financing program will alleviate the cost burden for customers hesitating to purchase cars due to new car financing rates exceeding 7% recently.
Additionally, during January, Kia will hold an event giving Starbucks gift icons to customers who contract for the Morning through the ‘Good Morning’ promotion. (Limited to individuals and small business owners)
More details about the ‘Good Morning’ financing promotion can be found on Kia’s official website or through Kia dealerships nationwide.
A Kia representative stated, “To alleviate the burden of car purchases for customers in this high-interest rate era, we have prepared an exceptional financing program, and it is advisable to release the vehicle when the Bank of Korea’s interest rates are low,” adding, “We will continue to implement purchasing programs that meet customer needs, considering market conditions in the future.”
Lee Sang-jin daedusj@autodiary.kr