The Class Hyosung, the official dealer of Mercedes-Benz, appointed FC Seoul coach Kim Gi-dong along with players Ki Sung-yueng and Jo Young-wook as ambassadors and presented them with support vehicles on the 9th.
The vehicle presentation ceremony was held at The Class Hyosung’s Gangnam showroom with the attendance of CEO Im Jin-dal, coach Kim Gi-dong, and players Ki Sung-yueng and Jo Young-wook of FC Seoul. Through this sponsorship, The Class Hyosung aims to provide optimal convenience to the players and coach, while also contributing to the improvement of FC Seoul’s performance.
The outstanding coach Kim Gi-dong, well-known for his tactical intelligence and strong leadership, was presented with the Mercedes-Benz flagship electric sedan, the ‘EQS.’ Additionally, Ki Sung-yueng, the steadfast captain playing a pivotal role in FC Seoul, was supported with the luxurious ‘EQS SUV.’ Jo Young-wook, known for his solid fundamentals and aggressive play, received the luxurious business sedan ‘EQE.’
Since 2022, The Class Hyosung has been engaged in various marketing activities in partnership with FC Seoul, including this ambassador vehicle sponsorship. Last year, they launched a dedicated sky lounge to celebrate their 20th anniversary. They are also continuing events with FC Seoul to enhance customer engagement, such as escorting kids and hosting youth soccer clinics.
A representative from The Class Hyosung expressed, “We are delighted to provide the best support for the FC Seoul coach and players to perform excellently,” adding, “We will continue to strive through various efforts to enhance customer satisfaction and brand value.”
Established in October 2003, The Class Hyosung, the official dealer of Mercedes-Benz, is celebrating its 21st anniversary this year. It operates 10 showrooms in locations like Gangnam-daero, Songpa, Bundang Jeongja, Guri, Anyang Pyeongchon, Yongin Suji, Dongtan, Cheongju, Cheonan, and Starfield Hanam, in addition to three certified used car showrooms.
Contact: Sang-jin Lee daedusj@autodiary.kr