Chevrolet is launching the Super BIG Festival in October, offering abundant benefits to domestic customers.
For customers purchasing the newly released New Trailblazer, Chevrolet is providing a 12-month interest-free installment (10% down payment) benefit, or special installment benefits with a 5.0% interest rate for up to 36 months, and a 5.5% interest rate for up to 72 months (20% down payment).
Furthermore, Chevrolet is offering various programs for customers purchasing four import models: Equinox, Traverse, Colorado, and Tahoe.
For one-time purchases, a combo installment program with 15% support on the vehicle price will provide up to 11 million KRW in support, along with 4.9% interest for a maximum of 36-month installments, or 5.5% interest for a maximum of 72-month installments. The ‘Interest-Free + Combo Installment’ program offers a maximum of 8 million KRW in support without a down payment for up to 36 months of interest-free installments, depending on the down payment rate: 10% for 48 months, 20% for 60 months, and 30% for 72 months.
Seong-deok Seo, executive director of GM Korea’s domestic sales division, stated, “As fall approaches, we have prepared exceptional and unprecedented promotions such as interest-free installments to allow domestic customers to experience Chevrolet’s popular models optimized for outdoor activities with better benefits.” He added, “In addition to the extensive purchasing benefits available across models ranging from Trailblazer to Equinox, Traverse, Colorado, Tahoe, and Bolt EUV, there will be an event for customers visiting the showroom to experience the New Trailblazer and simultaneously receive impressive giveaways, making October the best chance to purchase Chevrolet products.”
Additionally, Chevrolet offers a combo installment program providing a maximum of 3 million KRW support for customers purchasing the Bolt EUV, while one-time purchase customers can receive 1.5 million KRW in support towards registration taxes (overlapping support is not available).
Chevrolet also extends an electric vehicle subsidy support program, adding up to 3.91 million KRW (based on Seoul) along with national and local government subsidies for customers purchasing the Bolt EUV. In this case, Bolt EUV customers can receive up to 6.91 million KRW in combo installment support, or up to 5.41 million KRW for one-time purchases. Additionally, Bolt EUV customers can choose a special installment program with a 3.9% interest rate for up to 36 months (0% down payment), and depending on the vehicle’s production month, receive up to 1.5 million KRW in fuel expenses support.
Meanwhile, Chevrolet is conducting a customer participation event through the Super BIG Festival until October 31, allowing customers to experience the thoroughly revamped New Trailblazer while also winning unprecedented prizes. Chevrolet is offering a chance to win one New Trailblazer, a travel gift certificate worth 2 million KRW (for 2 people), and 10 LG StanbyME GO devices through a lottery for showroom visitors while giving all participants a small commemorative gift.
Additionally, customers test-driving the New Trailblazer and completing their purchase will be entered into a draw for a 10 million KRW Shinsegae Department Store gift certificate (1 winner), 1 million KRW GS Caltex fuel voucher (5 winners), and 50,000 KRW Starbucks vouchers (20 winners), with all participants receiving a Chevrolet camping gear set consisting of a wagon, basket, mat, and lantern.
Lee Sang-jin daedusj@autodiary.kr