Genesis has launched the ‘Camping Gear Black Edition,’ reflecting the lifestyle of customers who enjoy camping.
The ‘Camping Gear Black Edition’ consists of exclusive items created in collaboration with camping specialty brands such as iKamper, Helinox, and Thule. All products feature a unified black color, emphasizing the unique luxury and sophistication of the Genesis brand.
With this edition release, Genesis aims to provide an easier and more convenient camping experience not only for existing camping enthusiasts but also for customers who have preferred hotel stays due to the hassle of camping preparations.
The Camping Gear Black Edition includes ▲ the ‘Genesis Rooftop Tent’ with ample space and high convenience ▲ the ‘Genesis Crossbar’ which reduces noise and resistance for improved usability ▲ the ‘Genesis Camping Chair’ offering stability and easy portability ▲ the ‘Genesis Camping Table,’ designed for robust durability.
More detailed information about Genesis’s Camping Gear Black Edition can be found on the Genesis Boutique website.
Additionally, Genesis plans to introduce a variety of customized products in the future, including exclusive outdoor gear and design wheels, starting with this edition release.
A representative from Genesis stated, “Through the launch of the Camping Gear Black Edition, we sought to expand the brand experience for Genesis vehicle owners into the lifestyle realm. In the future, we will continue to offer various products and services that naturally integrate with customer lifestyles and nature.”
Lee Sang-jin daedusj@autodiary.kr