Aston Martin Seoul announced the appointment of Se-Ri Pak, a pioneering female golfer and five-time major tournament champion, as the ambassador for the DBX707, the world’s most powerful luxury SUV.
The DBX707 stands out as a model unlike any other SUV, combining explosive performance, top-notch control, and an exceptional level of luxury that elevates Aston Martin to the top of its segment.
Se-Ri Pak is well-known as a trailblazer in the golf world, having set records as the youngest female player to win two major championships in 1998 and being inducted into the World Golf Hall of Fame as the youngest player in 2007.
The partnership between Aston Martin and Se-Ri Pak aims to embody the unique characteristics of ultra-luxury and high performance represented by the DBX707, promoting the brand in Korea through the meeting of a model with multiple awards and a world-class athlete and successful female entrepreneur.
Se-Ri Pak expressed, “I am very pleased to represent Aston Martin and the DBX707, the most powerful SUV in the world. The incredible harmony of world-class power and speed, exceptional precision, dynamic responsiveness, and driving engagement aligns perfectly with the characteristics of my profession, making the DBX707 the ultimate SUV.”
During her professional career, Se-Ri Pak achieved a total of 25 wins on the LPGA tour, setting a record for the most wins by a Korean golfer. After retiring, she served as the head coach of the women’s golf national team for the 2016 Rio and 2020 Tokyo Olympics, and she is actively involved as a commentator, broadcaster, and corporate CEO.
Greg Adams, Aston Martin’s Managing Director for Asia, stated, “Innovative performance and precision are just some of the attributes that define both the DBX707 and Se-Ri Pak. As pioneers in our respective fields, we have exciting plans to reach new customers in South Korea’s vast potential market and highlight the core values of the DBX707.”
Contact: Lee Sang-jin daedusj@autodiary.kr