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Revolutionizing Electric Vehicle Charging: The Rise of On-Demand Services

‘Hyundai’s On-Demand Charging Service’ Photo provided by Hyundai

An electric vehicle with a low battery charge. No need to worry about charging. They come to you, charge your vehicle, and bring it back. As the number of electric vehicles increases, charging services are evolving.

The on-demand charging service was first initiated by Hyundai. Hyundai expanded its on-demand charging service, which operated in Seoul and Jeju in 2016, nationwide in July 2017. Additionally, in 2018, they implemented a service that anticipates customer requests based on their electric vehicle driving data. While charging, they also perform light maintenance on the customer’s vehicle. Hyundai’s on-demand charging service is provided free of charge four times a year.

Kia also collaborated with electric vehicle charging startup ‘Tivew’ to conduct a pilot program for on-demand charging services from March to August 2023. The service area includes Seoul and Pangyo, and interested customers can use Tivew’s electric vehicle charging platform, ‘Electberry’, through its app. Customers can receive a complimentary charge of 30KWh per instance.

‘T-map is implementing an on-demand service for T-map users in collaboration with Tivew.’ Photo source: T-map Mobility

T-map Mobility has been offering an on-demand charging service in partnership with Tivew since June of last year for T-map users located in Seoul and Seongnam, Gyeonggi Province.

In the import car industry, there are also services that deliver the vehicle back after charging. Audi stands out as the most proactive. Audi electric vehicle owners can make an appointment at the service center, and the vehicle will be picked up, charged, and brought back to the customer’s home on the scheduled date. Additionally, Audi’s dealer, Kolon Auto, is collaborating with Tivew to provide ten free on-demand charging services over six months for customers who purchase the Q4 e-tron.

Mercedes-Benz does not provide an official charging service. However, it offers an emergency roadside service for customers whose batteries have run out while driving, towing them to the nearest service center to recharge the battery.

‘Audi is offering a service for booked customers to charge and deliver their vehicles.’ Photo provided by Audi Kolon Auto

Lee Sang-jin daedusj@autodiary.kr

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