Jeep revealed a teaser of its concept car on the 7th (local time) ahead of the ‘2024 Easter Jeep Safari,’ which will take place from the 23rd to the 31st in Moab, Utah, USA.
This year marks the 58th ‘Easter Jeep Safari (EJS),’ an annual event for the Jeep brand and off-road enthusiasts. It allows Jeep owners to test their limits as they navigate extreme obstacles and courses. At this event, Jeep plans to unveil concept vehicles that embody the brand’s values, history, and forward-looking vision. As it collaborates with Mopar’s Jeep-specific parts division, Jeep Performance Parts (JPP), anticipation is building not just among Jeep owners but also among off-road fans worldwide.
The teaser for the 2024 EJS is a partial sketch image of a concept car set to be displayed at this year’s festival. The first sketch reveals a striking red exterior, a massive air intake, and the faint number ‘392’ depicted. The second sketch shows a side profile of a green exterior with ‘WILLYX’ engraved on it. The revealed concept car partial sketches encapsulate four themes for the 2024 EJS event: ‘legendary off-road performance’, ‘unmatched heritage’, ‘vivid colors’, and ‘adventure-ready propulsion.’
Jeep plans to build excitement for the upcoming festival by consecutively unveiling its ‘Trail Marker’ teaser series.
Lee Sang-jin daedusj@autodiary.kr