Bentley Motors Korea officially launches the ‘Continental GT Mulliner’, ‘Continental GT Azure’, and ‘Continental GT S’ in the South Korean market, expanding the lineup of the Continental GT.
The newly launched Continental GT Mulliner, Azure, and S are derivative models that maximize ultimate luxury, supreme comfort, and sporty feelings, offering more diverse options for customers who desire their own Continental GT.
The Continental GT is an iconic grand tourer combining distinct luxury and dynamism. It is Bentley’s flagship model, celebrating its 20th anniversary since its initial launch in 2003. Notably, since the release of its third-generation model in South Korea in 2020, a total of 542 units have been sold by April of this year, accounting for 31.3% of Bentley’s sales in the domestic market, showcasing its immense popularity.
The Continental GT Mulliner is a flagship derivative model where one can experience Bentley’s unique luxury and craftsmanship. True to its name, Mulliner, Bentley’s bespoke division, directly participates in the design and production, showcasing a level of luxury and splendor that is in a class of its own.
The exterior of the Continental GT Mulliner features a differentiated design that distinguishes it from other derivative models.
The front radiator grille incorporates Mulliner’s new signature style, the ‘Double Diamond’ matrix pattern. This grille, composed of a double diamond pattern, showcases its three-dimensional details through the interplay of silver and black colors. It is complemented by bespoke-designed 22-inch Mulliner wheels and a logo cap that maintains horizontal orientation while driving, creating a luxurious yet dignified exterior.
The underside of the side mirrors is finished in silver and features the unique Mulliner welcome lamp graphic, while an illuminated door sill with Mulliner lettering greets passengers upon opening the door.
The vehicle’s interior, enhanced by a broad range of customizations offered by Mulliner, not only is aesthetically pleasing but also provides a unique image tailored to the customer’s personality and preferences.
The interior, including the ceiling, is adorned with unique leather in three colors of the customer’s choice, with the ‘Mulliner Driving Specification’ option applied as standard, featuring an exquisite ‘Diamond in Diamond’ quilting pattern. Completing the quilting pattern of a single Continental GT Mulliner involves a staggering 400,000 stitches.
The center console is adorned with a perfectly shaped diamond-pattern trim that evokes the image of a handcrafted piece of art. Centrally located on the center fascia is an exclusive analog clock designed specifically for the Continental GT Mulliner, adding to the luxurious ambiance. The dashboard veneer offers 88 color and pattern options, with graphical representations of the beautiful silhouette of the Continental GT and the Mulliner logo engraved in front of the passenger seat, providing aesthetic satisfaction.
The Continental GT Azure focuses primarily on the luxurious atmosphere and supreme comfort characteristic of luxury grand tourers. Azure derives its name from Bentley’s past peak grand tourers, awarded only to models that embody elegance and comfort.
The exterior of the Continental GT Azure is enhanced with distinctive design elements that emphasize its luxury. First, the front bumper features a dedicated ‘Bright Chrome Bumper Grille’, maximizing its elegance. The bright colored chrome grille beautifully adorns the first impression of the Continental GT Azure.
On the side of the body, an ‘Azure lettering badge’ is affixed, clearly showcasing its unique character, while the ’22-inch Azure unique design wheel’, featuring modern design for the first time on the Continental GT, completes an elegant appearance.
Details specific to Azure are also incorporated into the interior. The ‘Azure lettering’ badge is affixed to the dashboard fascia, and the lettering is elegantly embroidered on the seat backrests. The interior leather trim comes standard with the highly preferred ‘diamond quilting,’ providing visual satisfaction while emphasizing Bentley’s craftsmanship.
The interior offers 15 leather color options, and customers can freely choose the leather color and division for all parts of the interior. Complementing traditional beauty with modern details, ‘fine leather piping’ and ‘contrast stitching’—with 23 colors of stitch contrasting with the leather—are included as standard, enhancing aesthetic quality with the ‘duo-tone heated steering wheel’ that combines two colors of leather.
The Continental GT Azure is equipped with advanced convenience features that suit luxury grand tourers. The front seats come with adjustable electric seats along with a ‘Comfort Specification’ option that provides ventilation and massage functions as standard.
The head-up display, night vision, advanced driving assistance features known as ‘Bentley Safe Guard Plus,’ adaptive cruise control, and lane-keeping assist function are included in the ‘Touring Spec’ option as standard, minimizing driver fatigue during long-distance traveling while ensuring a comfortable journey.
The Continental GT S maximizes Bentley’s exceptional performance experience, adding dynamic touches to both exterior and interior while delivering a thrilling sound through its sports exhaust system, making it a sports-oriented version.
The Continental GT S uses design elements that convey dynamism at first glance. The headlight bezels and window surround moldings, which were previously adorned with bright chrome accents, are now replaced with high-gloss black in the ‘Black Line Spec’ exterior option as standard. The side mirrors and quad tailpipes are also finished in black to enhance presence.
Features such as ‘side speed seals’ used in high-performance models, ‘red calipers’ emblematic of powerful braking performance, and a 21-inch 5-spoke duo-tone wheel that is exclusive to the S model come standard, with the side of the body adorned with an ‘S logo badge’ enhancing its high-performance aura.
The interior includes high-gloss piano black veneer as standard, and sports color combinations can be chosen. Particularly, the materials like ‘Dynamica’ applied to seat cushions and backs, and the steering wheel provide a soft touch while ensuring complete adherence for passengers during sporty driving, amplifying the sporty atmosphere.
The dashboard and seats are each adorned with ‘S logo’ badges and embroidery for differentiated interior aesthetics, while the digital cluster of the Continental GT S features a ‘Performance Combi Graphic’ design inspired by premium chronographs. The dedicated graphical cluster not only offers intuitive visibility but also conveys a sense of high performance combined with luxury ambiance.
The Continental GT S comes standard with a ‘sports exhaust system’ that delivers a differentiated sound. From the moment you start the engine, the sports exhaust system produces a refined and exquisite sound in comfort and Bentley modes, while in sports mode, it unleashes a far more intense and explosive sound, completing the dynamic emotion unique to the Continental GT S.
All three models in the Continental GT lineup are powered by a 4.0L V8 twin-turbo engine, paired with an 8-speed automatic transmission that delivers an impressive output of 550 horsepower and a maximum torque of 78.5 kg.m, boasting powerful performance deserving of the grand tourer reputation. It accelerates from 0 to 100 km/h in just 4 seconds, reaching a top speed of 318 km/h.
Each model is equipped with Bentley’s world-first electronic active rolling control system ‘Bentley Dynamic Ride,’ ensuring perfect handling performance in any situation.
Bentley Dynamic Ride uses a 48V active roll control system that actively manages the electronic stabilizers during cornering, aggressively suppressing lateral rolling. This provides agility and precision handling in any scenario, significantly enhancing high-speed stability and ride comfort to deliver an optimal driving experience at all times.
Meanwhile, Bentley Motors Korea is launching its lineup expansion strategy, providing customers with broader choices and kicking off with the Continental GT Mulliner, Continental GT Azure, and Continental GT S, all released in celebration of the 20th anniversary of the Continental GT.
This strategy aims to offer customers the opportunity to choose the optimal Bentley model that suits their tastes, emphasizing the various emotions and characteristics of Bentley, such as elegance, comfort, and sportiness derived from motorsports through these derivative models.
Subsequently, Bentley Motors Korea plans to sequentially introduce Azure and S derivative models from other lineups like Flying Spur and Bentayga.
Christian Schlick, Managing Director of Bentley Motors Korea, stated, “The three lineups of Continental GT Mulliner, Azure, and S are models commemorating the 20th anniversary of the Continental GT, setting a standard for luxury grand tourers and representing the first derivative models to be unveiled in the South Korean market. Through a strengthened portfolio across all models, we aim to meet the diverse expectations and demands of Korean customers.”
The official Korean sales prices for the Continental GT lineup are as follows: the Continental GT Mulliner at 380.7 million KRW, the Continental GT Azure at 345.4 million KRW, and the Continental GT S at 328.9 million KRW (all prices include VAT, excluding the reduction in individual consumption tax).
Lee Sang-jin daedusj@autodiary.kr