To celebrate the winter camping season and to offer healing and joy in nature, SsangYong Motor hosted a unique Christmas event exclusively for SsangYong customers.
The “2022 Christmas Miracle Camp,” held over two days from December 24 to 25 at the “SsangYong Adventure Auto Camping Village” in Jecheon, Chungbuk Province, attracted over 50 families (about 200 people) despite record snowfall and frigid temperatures dipping below minus 20 degrees Celsius.
During the event, all participating customers received a Christmas welcome pocket, and various activities took place, including the creation of a large Christmas tree symbolizing hopes for the New Year, the provision of winter snacks to satisfy the hunger, and the experience of roasting dalgona and marshmallows using mini stoves.
In the evening, the highlight of the Christmas camp was the “Santa Gift Delivery Service” at the camping village. Parents had pre-registered gifts and message cards, and the event staff, disguised as Santa, delivered surprise gifts to the children at each tent while riding in a Rexton Sports Can, creating joyful Christmas memories.
Additionally, an SNS certification event was held, giving customers who posted event reviews on their personal SNS channels a chance to win a detailed model of the Rexton Sports Can through a drawing.
Lee Sang-jin daedusj@autodiary.kr